Shelley Covel Rowland: All About Toby Keith’s Adopted Daughter

Shelley Covel Rowland is Toby Keith’s adopted daughter. Toby Keith is a famed American songwriter, actor, and producer.

Toby Keith, her father, achieved success with his first four albums, namely “Toby,” “Boomtown,” “Blue Moon,” and “Dream Walkin’,” along with a compilation of his greatest hits, all released under the Records division.

Quick Bio

Full NameShelley Covel Rowland
Famous AsAdopted Daughter of Toby Keith
GenderFemale
Age 43 years old as of 2024
Date of Birth21 October 1980 
Place of BirthUnited States of America
Nationality American
Ethnicity Caucasian
Zodiac SignLibra
ReligionChristianity
ParentsToby Keith and Tricia Lucus

Who is Shelley Covel Rowland?

Shelley Covel Rowland was born on October 21, 1980, in Oklahoma City, Oklahoma, to Toby Keith and his wife, Tricia Lucus. 

Who is Shelley Covel Rowland
PHOTO: WWW.FACEBOOK.COM/ @SHELLEY COVEL

Toby Keith, whose real name is Toby Keith Covel, is a renowned country music singer, songwriter, and actor known for hit songs such as “Courtesy of the Red, White, and Blue,” “How Do You Like Me Now?!” and “Beer for My Horses.”

Educational Background

Shelley Covel Rowland earned a degree in elementary education from the University of Oklahoma in 2003. After graduation, she pursued an elementary school teacher career for several years. 

However, she eventually decided to leave her teaching profession to prioritize raising her children and supporting her husband, a professional rodeo rider.

Her Father- Toby Keith

Toby Keith, born Toby Keith Covel on July 8, 1961, is an American country music singer, songwriter, actor, and record producer. 

Toby Keith
PHOTO: THE TODAY SHOW

He is known for his patriotic hit “Courtesy of the Red, White, and Blue” and other popular songs like “Should’ve Been a Cowboy.” 

Keith has a significant and dedicated fan base in the country’s music industry. In addition to his music career, he has also appeared in films and television shows. 

Shelley’s relationship with Toby Keith

Shelley Covel Rowland shares a close relationship with her father, Toby Keith. 

Despite Toby Keith’s busy schedule, he has consistently made time for his family, often sharing pictures and updates about them on social media. 

Shelley has been known to attend her father’s concerts and events, highlighting the strong bond within the family.

Her Mother- Tricia Lucus

Tricia Lucus is the wife of American country music singer, songwriter, actor, and record producer Toby Keith. They married in 1984 after four years of dating and have two children together.

Tricia is an active member of the Toby Keith Foundation’s Board of Directors, where she holds the position of Vice President. 

Her Mother- Tricia Lucus
PHOTO: WWW.FACEBOOK.COM/ @SHELLEY COVEL

She has also contributed to writing some of Toby’s songs and assisted in creating a few of his albums. 

Tricia has avoided the spotlight and has been a supportive partner to Toby throughout his career and personal life. 

She has faced emotional challenges that have tested her resilience, but she has persevered and pursued her interests in science and technology. 

Toby has often praised Tricia for her unwavering support and love, and their marriage has endured for almost four decades. 

Shelley Covel Rowland’s Siblings

Shelley Covel Rowland has two siblings. Her younger brother is Stelen Keith Covel, while her younger sister is Krystal Covel Sandubrae, professionally known as Krystal Keith. 

Krystal Keith

Krystal Keith is Toby Keith and Tricia Lucus’ second daughter and is Keith’s eldest biological daughter. Born in 1985, a year after her parents’ marriage, Krystal gained attention as a singer.

Krystal Keith
PHOTO: TASTE OF COUNTRY

Her public debut came in 2004 when she sang “Mockingbird,” a single from her father’s albums. 

In addition to her music career, she has also acted in various films and television shows.

She released several EPs and an album titled “Whiskey & Lace.” One of her notable songs, “Daddy Dance with Me,” was performed on her wedding day. 

Krystal married Andrew Robert Sandubrae in 2010, and they have two daughters. She often shares cherished family memories on her social media platforms.

Stelen Keith Covel 

Stelen Keith Covel is the youngest child and only son of Toby Keith and Tricia Lucus. Born in 1997, he will be 27 years old in 2024. 

Stelen Keith Covel 
PHOTO: WWW.FACEBOOK.COM/ @STELENKEITHCOVEL

Stelen is involved in venture management, as indicated on his Instagram account. 

In 2021, he married Haley in Boulder City, and he frequently shares glimpses of their married life on social media.

Professional Career

In collaboration with her mother and sister, Shelley Covel Rowland has found her niche in the fashion industry. 

Together, they founded SwingDish, a sophisticated women’s golf clothing company that has been successfully operating for over a decade.

Professional Career of shelley covel
PHOTO: GETTY IMAGES

SwingDish stands out for its designs that prioritize inclusivity, femininity, and practicality. 

The company is renowned for offering a range of women’s golf apparel and accessories that seamlessly blend fashion-consciousness with a spirit of independence and creative design. 

The brand’s dedication to producing luxurious, unique, and timeless pieces is consistently highlighted on SwingDish’s website, emphasizing its commitment to creating items that hold a special place in a woman’s closet.

One distinctive feature of SwingDish products is their unique backstories, appealing to women of all ages who value both style and utility in their golf attire. 

Through SwingDish, Shelley, her mother, and her sister have made a significant mark in the fashion industry, showcasing a new dimension to the family’s diverse skills and passions.

Shelley Covel Rowland’s Marital Life

Shelley Covel Rowland is married to Jesse Robinson, a professional rodeo rider, and the couple tied the knot in 2005. 

Shelley Covel Rowland’s Marital Life
PHOTO: WWW.FACEBOOK.COM/ @SHELLEY COVEL

Some sources even suggest that she married Brian Skaggs in March 2018. Due to the conflicting nature of the information, it is unclear who Shelley Covel Rowland is currently married to.

She has two children; however, specific details about their names and birthdates are not available.

Hobbies and Interests

During her leisure time, Shelley Covel Rowland enjoys spending quality moments with her family and participating in outdoor activities like hunting and fishing. 

Hobbies and Interests
PHOTO: WWW.FACEBOOK.COM/ @SHELLEY COVEL

Additionally, she has a passion for reading and enjoys listening to music.

Philanthropic Work

Shelley Covel Rowland and her family are dedicated supporters of philanthropic initiatives. 

They actively contribute to causes such as the Oklahoma City National Memorial & Museum, which commemorates the victims of the 1995 Oklahoma City bombing. 

Shelley has also been actively engaged in fundraising for organizations like St. Jude Children’s Research Hospital and the Children’s Miracle Network.

Social Media Presence

Shelley Covel Rowland, daughter of the renowned American musician Toby Keith Covel, maintains an active presence on social media. 

Her Instagram, @srowland21, is set to private, restricting access to only approved followers. As of January 2024, Shelley has 133 followers, follows 309 accounts, and has posted 981 times.

She also has a Facebook account under the name: @shelleycovel.

Shelley Covel Rowland’s Net Worth

While no specific information is available regarding Shelley Covel Rowland’s net worth, her father, Toby Keith, is a millionaire with an estimated net worth of $400 million. 

Toby Keith’s remarkable success in the country music industry has contributed significantly to his wealth. 

Shelley Covel Rowland’s Net Worth
PHOTO: AMOMAMA

His debut album, released in 1993, marked the beginning of his successful career, and his popularity soared with hits played on the radio.

Toby Keith’s relentless touring schedule, with approximately 150 shows between March and December of the debut year, further contributed to his financial success. 

The demand for his concerts increased, allowing him to command fees ranging from $5,000 to $20,000 per gig. 

Toby Keith’s financial achievements solidify his position as one of the most renowned and successful figures in the nation’s music industry.